The company of money school had been in research and development for almost seven years when I met chris barrell of discovery beach australia (dba) at a respectable business lunch in swindon, wiltshire on the 2nd July 2005.
I was cautious about giving comments about my publishing project; barrell, had said, '...we have successfully worked on education products before.'
I did as much research as I could about the 'cleanliness' of dba and they seemed to be 'flawless' at the time. I also asked some australian based people to check the dba out, again, they came up clean.
I then bought a copy of the cd for 399.00 and filled in over 480 questions on a screen-based questionnaire. This is called the first stage assessment.
The website of DBA claim: a decade of development, the dba system: our 'asset creation' design process.' process 1: ideas and discovery, process, 2: evaluation: first stage analysis (fsa); process 3: sra- strategic review analysis (fsa); 4: implementation and empowerment, under this heading (a) legal, operational, management, marketing, capital, (b) management structure, key people, product and services range, the company's vision and culture, current client/customer base, marketing methodology, debt/equity, divestment, merger/acquisition, joint venture, licensing, paralnvestment, due diligence appraisal. Stage 5: parainvestment and private equity funding.
After completing the (sra) a strategic review proposal (srp) was sent to us as part of the sra. within the sra there is a considerable amount of information and within this document there is written a guarantee to fund the project that alan burrell, chairman of wisetrack pty limited investments has signed.
The signed guarantee gave us the confidence to hand over 12,000 (australian) $31,2000. this was supposed to be our contribution to the 50,000 needed to start our business on the road to publishing.
thirteen months had passed and we had not received any substantial information including the promised business plan or the promised funding, business leads, backing of 'key' people or personnel that is stated in the srp of the dba gaurantee.
on three separate occasions, extreme pressure was put on me to sign licence agreements to release intellectual property for all the books and products i have written and all of the books and products i was to write in the future.
we have demanded a refund and rescinded the contract.
The dba company is a sham. it's sole objective is to prey on people who have dedicated years of work to a project with the operators of dba then taking ownership of the intellectual property.